Strategy & data control
Generix is a company specialized in the creation of collaborative in-cloud solutions for the management and optimization of the supply chain. The company wished to solve some data harvesting issues and get reliable insights from the obtained information.
We fixed and integrated Google Analytics and Google Tag Manager configurations, allowing Generix marketing team access to structured and more reliable data.
We then implemented a Dashboard to facilitate the consultation of data and speed up internal reporting.
In a second phase, we then performed a comparative analysis on data harvested in different countries relating to traffic and conversions on the website.
Google Analytics and Google Tag Manager account audit and set up
Insight and operational guidelines to optimize website, SEO and digital marketing campaigns
Let's work together
Our objective is to promote a data driven culture which leads to a business growth.
We can do that together.