Nonprofit brand reputation & stakeholder analysis
Measuring Fondazione FARO's reputation through comprehensive brand perception research and materiality analysis that connected the organization with stakeholder priorities, enabling strategic communication about sensitive end-of-life care topics.
Key results
Created a detailed materiality matrix identifying critical alignment points between the foundation’s strategic priorities and stakeholder interests, enabling more effective resource allocation and planning.
Developed data-driven communication strategies based on public perception research that transformed how the foundation addresses sensitive end-of-life topics with its community.
Delivered comprehensive employee satisfaction insights identifying key value clusters that informed internal policy development and strengthened organizational culture.
